Analysis and Advocacy
Analysis and Advocacy
Business Feasibility
Policy Analysis
Market and Demographic Research
Competitive Analysis
My clients rely upon me for accurate and understandable analysis. More than just providing numbers and spreadsheets, I specialize in the clear communication of complex subjects. My work has been used in several successful public advocacy campaigns and board briefings. Among my successful past projects have been:
•Policy Analysis
Advised the Hospice Network of Maryland on proposed state regulations affecting Certificate of Need (CON) for hospices in that state. Using material I provided, Maryland hospices succeeded in changing the state’s draft regulations in their favor.
•Analysis for Advocacy
Provided research and analysis for The San Diego Association of Hospitals in a successful effort to improve county funding for charity care. One of the keys to this effort was the creation of compelling graphs to illustrate the plight of San Diego’s hospital providers.
•Competitive Analysis
Image analysis for Fannie Mae, providing a comparative study of images used in websites and marketing materials by other financial services firms. At the client’s request, this project was done with a lightning-quick turnaround.
•Market Analysis
Demographic and market analysis are among my core services. I regularly provide market share and environmental reports for a range of health care providers and insurers.
•Business Planning and Feasibility Analysis
I have prepared business plans for a variety of health care ventures. Among my recent projects, I performed a feasibility study for a health care provider evaluating estimated demand for inpatient health services. My analysis incorporated the latest demographic information and estimated use rates, startup costs and time to break even on a variety of scenarios for building.
Analysis and Advocacy Services
Analysis is worthwhile only if it allows clear communication and decision making. Successful advocacy and planning depend upon information that is understandable and usable.
Copyright 2009 by Sue Lyn Schramm
All photos by Sue Lyn Schramm